Oh, I see, OJ's promoting his new book

Amazingly, the book is called O.J. Simpson: If I Did It, Here's How It Happened. You can read about it here. The article states that it's not known how much of the proceeds of the book sales will go to the victims' survivors, whom Simpson still owes many millions under the civil suit verdict. This, I suppose, puts those survivors in a rather awkward position, not unlike that of the states that stood (and still stand) to benefit from cigarette sales under the terms of the tobacco litigation settlement: financially dependent on activity that they must regard as deeply offensive. Litigation, I guess, makes strange bedfellows.

Meanwhile, I'm looking forward to the following titles:

Mahmoud Ahmadinejad: If I Have Nuclear Weapons, Here's How I Made Them

Dick Cheney: If I Lied in the Leadup to the Iraq War, Here's How

and if O.J. inspires a nostalgia craze for the mid-90s, be sure to look for:

Bill Clinton: If I Did Have Sex With that Woman, Here's What the Meaning of "is" is.